Project Description

Driving Awareness

Peggy interviews Kathy Lane, senior director of communications, National Safety Council, who says Distracted Driving Awareness Month started almost 10 years ago, as car crashes are one of the leading causes of accidents and distracted driving was increasingly becoming an area of focus. She says it works closely with employers because that is where a lot of fatalities happen. Another area of focus is parents because teens are still practicing bad behaviors, she explains. Since we are always connected, 45% of drivers feel pressure from employers to check their emails when driving, for example. She says there is unknowing pressure to immediately respond so one of the messages NSC is sharing is to talk to friends and families and employees that it can wait.
nsc.org